Fusion Marketing Celebrates Community at Chamber Holiday Auction

by | Nov 9, 2024

Creative Marketing Meets Holiday Spirit

The spirit of community and creativity was in full swing at this year’s Eastpointe Roseville Chamber of Commerce Deck the Halls Auction. As a proud chamber member, Fusion Marketing embraced the opportunity to add our unique flair to this festive gathering.

“I think that getting involved with the local chamber is a must for any business owner interested in amplifying their exposure in the community,” shares Kat Strong from Fusion Marketing. “Everyone is so welcoming and willing to help make introductions for you.”

Supporting Local Business Growth

IMG 20241108 214153 286 FB IMG 1731162998855 IMG 20241108 213826 230 IMG 20241108 213811 484 IMG 20241108 213946 762 IMG 20241108 213846 593

Instead of traditional marketing materials, we decided to spread holiday cheer through interactive selfie props, including crowd favorites like “CEO of Holiday Cheer.” This approach exemplifies our belief that marketing should be both engaging and fun – even at networking events.

IMG 20241108 214034 295

Our commitment to the chamber’s mission was reflected in our auction donations: a specially designed Michigan-themed cooler wrap and a comprehensive logo package for the live auction. These contributions represent not just items, but opportunities for local businesses to enhance their brand presence. Kevin and Kathy Landcaster from Love Life Family Christian Center won our branding package at the life auction. We’re excited to work with them!

Building Community Connections

The evening was filled with the energy of Eastpointe Roseville business leaders and community champions coming together to support our chamber’s initiatives. From Dr. Chris Dyki’s show-stopping holiday suit to the spirited auction bidding, the event embodied the collaborative spirit that makes our business community unique.

Innovation met networking as attendees engaged with our QR code initiative – a chance to win 100 free business cards while making meaningful connections. It’s these kinds of creative touches that transform traditional networking into memorable experiences.

Strengthening Michigan Business Community Ties

IMG 20241108 213755 709

The highlight of the evening? Beyond contributing to chamber success, our team was fortunate enough to win the coveted drinks cart raffle – a perfect reminder that participation in community events should be both purposeful and enjoyable.

IMG 20241108 214225 127

As we look forward to future chamber events, Fusion Marketing remains committed to coloring outside the lines while supporting our vibrant Eastpointe Roseville business community. After all, that’s what makes local business relationships truly special.

About the Author

John Hofmann
I'm John Hofmann, and I've been getting my hands dirty in business since I was 17. Started with wholesale body jewelry, opened a brick and mortar at 23, and spent 20+ years figuring out what actually works. I founded Fusion Marketing in 2013 after watching too many family-owned businesses get crushed while my industry sells snake oil. We've racked up awards - Business of the Year in 2023, a bunch of industry recognition - but the real win is when our clients stop just surviving and start actually thriving. Outside Fusion, I've founded a nonprofit, mentored at-risk youth, and lead a BNI chapter. A high school dropout who somehow picked up congressional recognition and now chairs a CTE program at a high school. Funny how that works. I write about business strategy, industry trends, and the hard truths most people won't say out loud. No degrees, no formal training - just 20+ years of failing forward.

Check out more articles

Printing: What are Pantone Colors

Printing: What are Pantone Colors

Pantone colors are consistent across the board, and this reliability is what makes the color model so appealing to businesses that want to print hard copies featuring branding and logos. No business wants to deal with inconsistencies in this area because it impacts their ability to brand their business successfully. There’s more that Pantone colors can offer in the printing process too. In short, there’s a lot to learn about Pantone colors and how they’re used. If you want to learn more, you’re in the right places so read on now for more details.

read more
Printing: What is CMYK

Printing: What is CMYK

In the world of professional and commercial printing, CMYK is still pretty dominant. It’s named after the four colors used to create all other colors. The fact that it remains so widely used in the professional world goes to show just how useful it can be and how it can be very beneficial in many situations, despite their being competition from RGB and Pantone. We’re now going to explain in more depth what the CMYK model really is and what you should know about it.

read more
Printing: What Does RGB Stand For

Printing: What Does RGB Stand For

One of the most basic and fundamental color palettes used in printing and design, as well as screen displays, is RGB. It used three colors and everything springs from those three sources. If you want to learn more about RGB, how it’s used, why it’s important and what makes it what it is, you’ve come to the right place. We’re going to start by discussing what RGB stands for and take it from there, so read on and find out everything you need to know about the RGB color printing format.

read more
What is the Difference Between RGB and CMYK and Pantone

What is the Difference Between RGB and CMYK and Pantone

The differences between the major color models used for things like printing can be pretty confusing if you’re learning about them for the first time. But you’ve come to the right place if you want them explained in simple and straightforward terms.

The three that you’re likely to encounter are the three we’re going to discuss today. They are RGB, CMYK and Pantone. Those terms won’t mean much to you right now, but by the time you’ve read the in-depth explanations below, you’ll feel confident pointing to the differences and making the right choice for you and your business.

read more