Podcast Detroit’s New Downtown Studio at Detroit Shipping Company – Grand Opening

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Fusion Marketing

At Fusion Marketing, our mission is to revolutionize the way businesses approach marketing by prioritizing education and empowerment. We believe that the key to successful marketing is understanding the strategies and tools available, and making informed decisions based on that knowledge. As a marketing firm, our goal is not just to deliver results for our clients, but also to equip them with the confidence and know-how to make the best choices for their brand, regardless of who they choose to work with.

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PepsiCo’s 2025 Rebrand: What I See That Others Don’t

When I first saw PepsiCo’s new logo, I was immediately attracted to it – which surprised me. It looks nothing like the soda giant we’ve known for decades. But that disconnect isn’t an accident. It’s strategic repositioning in action, and it reveals lessons every business owner needs to understand about reading market signals before you’re forced to adapt.