Fusion Marketing Celebrates Community at Chamber Holiday Auction

by | Nov 9, 2024

Creative Marketing Meets Holiday Spirit

The spirit of community and creativity was in full swing at this year’s Eastpointe Roseville Chamber of Commerce Deck the Halls Auction. As a proud chamber member, Fusion Marketing embraced the opportunity to add our unique flair to this festive gathering.

“I think that getting involved with the local chamber is a must for any business owner interested in amplifying their exposure in the community,” shares Kat Strong from Fusion Marketing. “Everyone is so welcoming and willing to help make introductions for you.”

Supporting Local Business Growth

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Instead of traditional marketing materials, we decided to spread holiday cheer through interactive selfie props, including crowd favorites like “CEO of Holiday Cheer.” This approach exemplifies our belief that marketing should be both engaging and fun – even at networking events.

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Our commitment to the chamber’s mission was reflected in our auction donations: a specially designed Michigan-themed cooler wrap and a comprehensive logo package for the live auction. These contributions represent not just items, but opportunities for local businesses to enhance their brand presence. Kevin and Kathy Landcaster from Love Life Family Christian Center won our branding package at the life auction. We’re excited to work with them!

Building Community Connections

The evening was filled with the energy of Eastpointe Roseville business leaders and community champions coming together to support our chamber’s initiatives. From Dr. Chris Dyki’s show-stopping holiday suit to the spirited auction bidding, the event embodied the collaborative spirit that makes our business community unique.

Innovation met networking as attendees engaged with our QR code initiative – a chance to win 100 free business cards while making meaningful connections. It’s these kinds of creative touches that transform traditional networking into memorable experiences.

Strengthening Michigan Business Community Ties

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The highlight of the evening? Beyond contributing to chamber success, our team was fortunate enough to win the coveted drinks cart raffle – a perfect reminder that participation in community events should be both purposeful and enjoyable.

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As we look forward to future chamber events, Fusion Marketing remains committed to coloring outside the lines while supporting our vibrant Eastpointe Roseville business community. After all, that’s what makes local business relationships truly special.

About the Author

John Hofmann
I'm John Hofmann, and I've been getting my hands dirty in business since I was 17. Started with wholesale body jewelry, opened a brick and mortar at 23, and spent 20+ years figuring out what actually works. I founded Fusion Marketing in 2013 after watching too many family-owned businesses get crushed while my industry sells snake oil. We've racked up awards - Business of the Year in 2023, a bunch of industry recognition - but the real win is when our clients stop just surviving and start actually thriving. Outside Fusion, I've founded a nonprofit, mentored at-risk youth, and lead a BNI chapter. A high school dropout who somehow picked up congressional recognition and now chairs a CTE program at a high school. Funny how that works. I write about business strategy, industry trends, and the hard truths most people won't say out loud. No degrees, no formal training - just 20+ years of failing forward.

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