Project Background
Aktive Minds, a nonprofit organization, sought a creative solution to remain at the forefront of its supporters’ minds. They aimed to create a memorable and cost-effective promotional item that would serve as both a token of appreciation and a reminder of their mission.
Project Description and Materials Used
For this initiative, we chose black PVC plastic due to its soft texture and durability, which are ideal for creating resilient keychains. The keychains prominently feature a full-color CMYK print of the Aktive Minds logo, perfectly matching their specific green brand color. The design is printed on one side, delivering vivid imagery with a rapid turnaround and a low minimum order quantity.
Problem Addressed and Approach
Our primary objective was to identify a budget-friendly promotional item that could actively keep Aktive Minds in the minds of its supporters. Through collaboration, we pinpointed keychains as the optimal solution, offering both practicality and brand reinforcement.
Project Benefits and Outcomes
The completion of this project has provided Aktive Minds supporters with a tangible symbol of gratitude for their contributions to aiding the youth on Detroit’s eastside. These keychains not only serve as an everyday tool but also strengthen the connection between the nonprofit and its community, ensuring continued support for their impactful work. We are honored to have been a part of this project and look forward to witnessing the positive difference it will make!
