Atarah Pipe-Rougeau

Fertile Ground: Cultivating an Urban Farm Logo That Bears Fruit

Fertile Ground: Cultivating an Urban Farm Logo That Bears Fruit

Let's talk about urban farming logos and why finding the right logo for your operation can be about as simple as creating a thriving garden in the middle of a bustling city. Easy peasy, right? WRONG!     Oh God, Not Another Template Logo Listen, I get it....

Say Goodbye to Bad Logo Color Choices

Say Goodbye to Bad Logo Color Choices

I'm going to be straight with you - choosing colors for your logo isn't rocket science, but it's also not something you should do without putting some serious thought into it first. Your logo colors tell people what your brand's about before they even read a single...

Decoding Vinyl: Cast vs. Calendared

Decoding Vinyl: Cast vs. Calendared

Hey there, Atarah here, Fusion Marketing's Content Curation Specialist and SEO Expert. Today, I want to share an insightful chat I had with the gang about a topic that often triggers a lengthy debate in the marketing world: cast vinyl versus calendared vinyl. I wrote...

Crafting Memorable Nonprofit Logos: Insights From Our Experts

Crafting Memorable Nonprofit Logos: Insights From Our Experts

When it comes to nonprofit logos, there's an enchanting blend of creativity and practicality that can make or break a nonprofit's branding efforts. Here at Fusion Marketing, we've seen the good, the bad, and the downright stick-figure-y when it comes to nonprofit logo...

Common Printing Mistakes and How to Avoid Them

Common Printing Mistakes and How to Avoid Them

In the printing world, avoiding common mistakes is like having a secret weapon up your sleeve. Why? Because understanding these pitfalls is the key to consistently achieving top-notch print quality. We all want those vibrant colors and crisp lines, right? Paying a...

The Pitfalls of SEO Over-Optimization

The Pitfalls of SEO Over-Optimization

SEO (Search Engine Optimization) is the bread and butter of digital marketing. It gets your website noticed, brings in traffic, and ultimately boosts your business. But here's the kicker: You can have too much of a good thing. And that's where SEO over-optimization...

QR Codes: Revolutionizing Customer Engagement and Experience

QR Codes: Revolutionizing Customer Engagement and Experience

Remember when QR codes were just those enigmatic black-and-white squares that nobody quite knew what to do with? Fast forward to today, and QR codes have become a pivotal tool in digital marketing campaigns, transforming how brands connect with their target audience....