It's that time of the year again when store owners and managers have to develop creative ways to create April Fools Day marketing to increase sales. An April Fools Day prank sale may be the perfect solution for those still struggling with an idea! This type of sale...
In honor of St. Patrick's day, we have developed a list of business marketing ideas. These are sure to give you some Saint Patrick's Day spirit and create customer awareness about your company, product, or service! Take advantage of the day by following these St....
Presidents Day is held on the third Monday in February. This is a day to celebrate our nation's leaders' accomplishments. However, presidents Day is also an excuse, like other holidays, for any business owner to have a sale! If you're looking for some marketing ideas...
Everyone knows that February is the month for love. Hence, Valentine's Day marketing campaigns and holiday promotions are a great way to grow your audience and gain more new customers on this holiday. However, it's essential to ensure that your marketing campaign...
There are plenty of non-political marketing ideas that you could use to capitalize on the presidential inauguration day holiday for businesses. Whether you own a clothing store, a hotel, or a restaurant, there are plenty of creative ways to market your business on...
Groundhog Day is an unofficial holiday in early spring in the United States and Canada, celebrated on February 2nd. The day is named after the groundhog, Punxsutawney Phil, a small mammal that emerges from its winter hibernation to predict the weather. If the...
In honor of Martin Luther King's life, to celebrate Dr. MLK Jr. Day, many retailers will plan to have sales in mid-January. While not all of these deals are specifically for Martin Luther King Jr. Day, a federal holiday is always a fantastic time to have a sale!...
A logo is one of the most important aspects of branding and marketing. It is the first thing people see when they come across your business, so it needs to look perfect on all marketing materials, including signs, uniforms, business cards, etc. In addition, it should...
Branding is what you do to your business when it's in its infancy. It's the process of building a brand essence, telling people who you are and what your brand can do for them. You have to define yourself before someone defines your brand strategy for you. And so,...
Logo design is one of the most important aspects of a company's branding. It needs to be memorable, recognizable, and original to represent your company in all aspects and stand out from the crowd. If it's not just an image, what exactly is a business logo? Why is...
After 20+ years of failing forward and figuring shit out for hundreds of small businesses across the nation -I'm sharing all the things that I wish someone would have told me along the way.
I'm calling it The Human Element, because that's what's missing from most marketing these days.
After 20+ years of failing forward and figuring shit out for hundreds of small businesses across the nation -I'm sharing all the things that I wish someone would have told me along the way.
I'm calling it The Human Element, because that's what's missing from most marketing these days.
