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Fusion Marketing

RGB vs. CMYK vs. Pantone Colors

RGB vs. CMYK vs. Pantone Colors

The color spectrum is arguably one of the most fascinating phenomena in the universe. In an interesting yet incredible explanation, colors are described as a human visual perception of light rays that reflect on objects. The objects ideally have no color of their own and what is on them is actually reflections that form depending on how they assimilate light.

Mobile First Web Design for Google

Mobile First Web Design for Google

Access to the internet has significantly increased with the smartphone wave. Many people, unlike before can now access the internet from anywhere provided they have their smartphone with them. Consequently, mobile phones are fast replacing the traditional desktops for web access.

2018 Logo Design Trends

2018 Logo Design Trends

We are living in an ever-evolving environment. In all spheres, what was current a few years ago is very different from what is in vogue at the moment. This change has not left the logo design industry behind.

How To Unzip Your Master Files

How To Unzip Your Master Files

If you are reading this article then you have most likely received an email with your master files from a member of our team. Congratulations on the completion of your project! We hope you enjoyed working with us and welcome your feedback and/or a review on Google.

Why Every Business Should Use Vinyl Graphics

Why Every Business Should Use Vinyl Graphics

Businesses all over Michigan compete to stand out of the crowd; each business owner wants to attract more customers, let them know about his or her brand, spread brand loyalty. Thus, new publicity channels evolve and emerge everyday. One of the modern and successful ways of advertising your business is through Vinyl Graphics. So, how can Metro Detroit area businesses benefit from Vinyl Graphics and how can they use this new trend?

The Difference Between Raster and Vector Artwork

The Difference Between Raster and Vector Artwork

Raster and Vector artwork is that which is computer, or digitally, based and often utilized by photographs, as well as graphic designers. Both are quite common. However, there are differences between the two and one type may work for a certain project and not another, so paying attention to these differences is key in deciding which type of file should be used.

2017 Fraser Trunk or Treat

2017 Fraser Trunk or Treat

October 28, 2017 was Fraser Michigan‘s annual “Trunk or Treat” event. Lots of scary children (of all ages) made their way through the Ram’s Horn parking lot to collect treats from local vendors, city representatives and numerous others.

Fraser Trunk or Treat 2016

Fraser Trunk or Treat 2016

The Fusion Marketing team had a ghoulishly, fun time at the trunk or treat held in the Rams Horn of Fraser’s parking lot. We gave out lots of goodies to all the good little boys and girls. Maybe you even had a chance to take a photo with our Happy Halloween cut out. Feel free to share our event pictures with your friends.

Metro Detroit’s 1st Pokemon Go Recap

Metro Detroit’s 1st Pokemon Go Recap

Yesterday our team at Fusion Marketing went to Metro Detroit’s first Pokémon GO / Food truck rally event. More than 2000 people showed up to take advantage of the lure modules running all night.