Fusion Marketing Blog
Informational Articles
Art Marketing in the Digital Age – Stand Out and Attract Your Ideal Audience
Hey there, artists (and non-artistic readers. All are welcome here!)! I'm Atarah, the main writer here at Fusion Marketing. This week, I'm going to take you on a personal journey Let Me Kick Things Off with a Little Story My sister Shay (Shay does our...
The Insider’s Guide to Logo Design When Rebranding
Thinking about a brand facelift? Rebranding goes beyond just refreshing your logo or tagline. It’s about the whole vibe, from your messaging to your media strategy, and yes, it’ll cost you. But with careful planning, you can make the process smooth.
What’s the process behind brainstorming a logo design?
Designing a logo is one of the most foundational steps for a budding business. It's the face of your brand, the emblem that represents your values, and the first impression you'll give to the world. But how does one come up with a visually stunning and conceptually...
Sign Substrates: The Bread and Butter of Advertising
Hey there, sign enthusiasts! Let's take a moment to appreciate the unsung heroes of the signage world. No, we're not talking about the flashy graphics or the catchy taglines (although they do deserve a round of applause). We're talking about different types of sign...
The Business Owner’s Guide to Making the Most of Cardstock
Maximize the impact of your marketing strategies with the versatile durability of cardstock. From loyalty cards to holiday greetings, and posters to bookmarks, discover the myriad ways this material can fortify your brand’s presence in the physical world.
Wrap Vinyl vs PPF (Paint Protection Film) – What’s the Difference?
Hey there, fam! Are you ready to dive into another fascinating topic as thrilling as a high-speed car chase? Buckle up because we're comparing wrap vinyl and paint protection film (PPF). It's like a competition straight out of The Fast & The Furious but without...
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Eastpointe’s Light Up the Night Event Glows Brighter in Its Second Year
If you’ve ever thought of Eastpointe as just a quick stop between Detroit and Mount Clemens, think again! This holiday season, our beloved city turned into a breathtaking wonderland thanks to the second annual Light Up the Night event. Trust me, folks, it was truly a sight to behold!
WE’RE BACK WITH “LIGHT UP THE NIGHT” 2.0!
Hey, Eastpointe! Remember that time we lit up the town with holiday cheer and made Gratiot Avenue look like a scene straight out of a Hallmark movie? Well, get ready to do it all over again! The team here at Fusion...
Truck or Treat: Fraser Rams Horn and Eastpointe’s Military Museum
October is the month of Halloween, and it's the perfect time to get spooky and have some fun. What better way to celebrate this eerie holiday than with your community? Fraser Rams Horn and Eastpointe's Military Museum hosted events that were perfect for families and...
Fusion Marketing Crowned 2023 Business of the Year by Eastpointe/Roseville Chamber of Commerce
Hey there, Eastpointe/Roseville! We've got some fantastic news to share! We are over the moon to tell you that Fusion Marketing has been named the 2023 Business of the Year by the Eastpointe/Roseville Chamber of Commerce! You heard us right! Business of the Year!...
Fusion Marketing’s John Hofmann; Honored with MCTEAA 2023 Business Partner Award
St. Clair Shores, Michigan - On Friday, February 10, the Macomb Intermediate School District (MISD) held its 2023 MCTEAA Award Ceremony. Student winners and business partner honorees from all over the county were honored at this yearly awards banquet. The MCTEAA is a...
Detroit Boat Show 2023 Pictures
We had an incredible opportunity to attend the Detroit Boat Show! After exploring all that was on offer, it was evident why boats have been such a vital part of life in the city. There was something for everyone at this famous event. With our long day of covering the show finally coming to an end, we left feeling fulfilled and excited for next year!