Pysgodyn – Luxury Logo Design

Project Details

Project Background

Fish Scale Jeans, a high-end lifestyle brand catering to affluent consumers, approached us with the need for a unique and distinctive logo that would embody their vision and represent the value they provide to their clients. The founder, Mr. Bourne, had a clear idea in mind but was struggling to find a design team that could bring his vision to life.

Project Description and Materials Used

To successfully create a logo that met Mr. Bourne’s expectations, our team used a range of materials and techniques:

  • Brand and Competitor Research: We delved deep into the brand’s ethos and also studied their competitors to ensure we were creating a logo that would stand out in the market.
  • Multiple Concepts: Our design team developed six unique concepts for Mr. Bourne to choose from.
  • Custom Font: To further enhance the uniqueness and exclusivity of the brand, we designed a custom font for the logo.

Problem Addressed and Approach

The main challenge was to translate Mr. Bourne’s vision into a tangible design. We addressed this by:

  1. Conducting thorough meetings with Mr. Bourne to understand his vision.
  2. Using our findings from the brand and competitor research to guide our design process.
  3. Developing multiple concepts to provide a variety of options that aligned with Mr. Bourne’s vision.
  4. Fine-tuning the chosen concept based on Mr. Bourne’s feedback.

Project Benefits and Outcomes

Our close collaboration with Mr. Bourne resulted in several benefits:

  • Unique Logo: We created a logo that perfectly represents Fish Scale Jeans and their offering of hand-made jeans worth thousands of dollars.
  • Reflective of Brand Value: The final logo encapsulates the high value and quality the brand provides to its clients.
  • Versatile Design: The logo package includes print files (JPG, PDF, EPS), web files (PNG, SVG), a master file (AI), and color variations (full color, white, black, grayscale) for versatile use.

In conclusion, the Pysgodyn Logo project for Fish Scale Jeans showcased our ability to intuitively understand a client’s vision and translate it into a design that not only reflects their brand value but also sets them apart in the market. This project is yet another testament to our commitment to delivering high-quality results and ensuring customer satisfaction.

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