Fusion Marketing Blog
Informational Articles
Building Authentic Business Relationships: Beyond the Sales Pitch
In today's business landscape, the term "sales pitch" often makes both the presenter and the audience uncomfortable. At Fusion Marketing, we've discovered that the most meaningful business relationships don't start with a pitch at all – they begin with genuine...
Jaguar’s New Logo and Brand Identity: Adding Complexity to a £15 Billion EV Gamble
Jaguar just dropped £15 billion on their electric future and decided to throw out their visual identity while they’re at it. While Porsche and other luxury brands are keeping their design DNA intact during the EV transition, Jaguar’s going for a full reset that looks like a student project – and that might be the biggest problem. When you’re asking luxury buyers to embrace electric, maybe don’t make them learn a new brand language at the same time.
Crafting Memorable Nonprofit Logos: Insights From Our Experts
When it comes to nonprofit logos, there's an enchanting blend of creativity and practicality that can make or break a nonprofit's branding efforts. Here at Fusion Marketing, we've seen the good, the bad, and the downright stick-figure-y when it comes to nonprofit logo...
Art Proof Review Guide: Avoiding Costly Print Marketing Mistakes
"I can't tell you how many times silly typos have been overlooked because someone was moving too fast. It's even happened to me, and there's nothing worse than printing 10,000 units that you have to throw away." - John Hofmann, Founder of Fusion Marketing In the...
Common Printing Mistakes and How to Avoid Them
In the printing world, avoiding common mistakes is like having a secret weapon up your sleeve. Why? Because understanding these pitfalls is the key to consistently achieving top-notch print quality. We all want those vibrant colors and crisp lines, right? Paying a...
The Pitfalls of SEO Over-Optimization
SEO (Search Engine Optimization) is the bread and butter of digital marketing. It gets your website noticed, brings in traffic, and ultimately boosts your business. But here's the kicker: You can have too much of a good thing. And that's where SEO over-optimization...
Fusion Marketing Blog
Fusion News
Grosse Pointe Farms, MI artist dazzles with Ruth Bader Ginsburg tribute painting
Talented artist, Emily Alber, has wowed the art community with a painting created as a tribute to the late Ruth Bader Ginsburg.
Marketing Firm Donates Hundreds Of Socks To Help The Homeless
Brief: A Detroit marketing agency has donated hundreds of socks to the homeless as part of a larger grassroots campaign. Fusion Marketing is pleased to announce that they have donated hundreds of pairs of socks for the homeless in Detroit Michigan. The movement was...
Fusion Marketing Named Best Web Developer in Detroit Michigan 2020
Summary: Professional rating agency Expertise recently named Fusion Marketing among its best web developers in Detroit, Michigan, 2020.
Fusion Marketing Chosen as One of the Top Web Developers in Detroit, MI
Fusion Marketing has been picked as one of the top 19 web developers in Detroit, MI from a pool of 123 different companies.
Podcast Detroit’s New Downtown Studio at Detroit Shipping Company – Grand Opening
We were invited by Podcast Detroit to the grand opening of their new studio inside the Detroit Shipping Company. We had a blast listening to the live music, talking with new friends, and taking a few pictures too.
CannaCon Detroit 2018 – Photos
Fusion Marketing was invited to cover CannaCan Detroit 2018 by Daniel of Fowler & Williams, PLC. We didn’t know what to think but Dan had our attention seeing as we had never covered an expo of the likes before.