Graphic Design

Strong brands require consistent application across all materials. We take your existing brand guidelines (or develop them as part of our logo design process) and apply them strategically across every piece of visual communication your business uses, ensuring customers have a cohesive experience whether they see your business card, website, or trade show booth.

Our systematic approach includes:

• Brand guideline interpretation and consistent application
• Visual hierarchy development that guides reader attention
• Typography systems that reinforce brand personality
• Color palette application optimized for different printing methods
• Photography and image treatment standards
• Template development for ongoing marketing needs

The business impact: Professional consistency that builds brand recognition and trust. When all your materials look like they come from the same company, customers perceive higher value and professionalism.

Print materials remain essential for business development, from business cards that make memorable first impressions to brochures that explain complex services. Our print design expertise ensures your materials not only look professional but communicate effectively and perform well in real-world business situations.

Materials we design regularly:

• Business cards that reinforce your professional image
• Brochures and flyers that explain services clearly
• Sales sheets and product catalogs
• Presentation folders and marketing packets
• Trade show materials and event signage
• Direct mail pieces designed for response
• Packaging and product labels

Print production advantage: We understand different printing methods, paper stocks, and finishing options, ensuring your designs look their best when produced while staying within budget parameters – and we can handle the printing for you too!

Your digital presence requires graphics optimized for screens, social media platforms, and web performance. We create digital assets that maintain your brand consistency while meeting the technical requirements of different online platforms and marketing channels.

Digital graphics we create:

• Social media graphics and templates for ongoing content
• Web banners and website graphics
• Email template design and graphics
• Digital advertisements for online campaigns
• Presentation graphics and slide templates
• Interactive PDFs and digital brochures

Technical optimization: All digital graphics are optimized for their intended use – proper file formats, appropriate resolution, and platform-specific sizing to ensure fast loading and professional appearance.

Beyond standard marketing materials, we handle specialized graphic design challenges that many design shops can’t manage effectively. Our experience includes complex projects like wayfinding systems, environmental graphics, and custom applications that require both creative and technical problem-solving.

Specialized services include:

• Wayfinding maps and directional signage systems
• Environmental graphics and space planning
• Vehicle wrap design and fleet graphics
• Large format displays and exhibition graphics
• Custom packaging and product labeling
• Instructional graphics and illustrations

Problem-solving approach: These projects require understanding user behavior, technical constraints, and business objectives simultaneously. We approach each challenge strategically to deliver solutions that work practically while maintaining visual appeal.