Custom window decals are an easy and affordable way to market your business. They are eye-catching and can be customized to include any company name, logo, message, or graphic. In addition, you can find a variety of designs and styles to choose from or create your own custom decal. And they can be applied to vehicle windows and building windows alike.
So if you’re looking for a way to add some extra marketing to storefront windows or car windows, consider using window decals!
What Is a Window Decal, and What Can They Be Used For?
Window decals are thin, adhesive-backed vinyl stickers that anyone can apply to glass surfaces. They are a cost-effective way to promote your business and get your brand out there. Custom vinyl can be designed to include your company name, logo, graphic, or message. You can also find a variety of designs and styles to choose from.
Businesses can use window decals for a variety of purposes, such as:
Promoting Your Business
Window decals are a great way to promote your business. When adhesive vinyl decals are eye-catching and placed in strategic locations, they can help attract attention to your business. In addition, they are an affordable marketing tool that you can use to promote sales, events, or special offers.
Advertising Your Products or Services
You can also use window decals for advertising your products or services. Car window decals are a great way to get your message out there while you’re on the go. You can also use them to advertise special deals or promotions.
Advertising Special Offers
Window decals are a great way to advertise special offers, such as sales or discounts. You can also use them to promote events or generate interest in your business.
Creating Brand Awareness
Window decals can help create brand awareness for your business. When people see your company name and logo on a window decal, they will become familiar with your brand. This can help increase name recognition and build trust with potential customers.
Displaying Hours of Operation and Live Customer Service Hours
Businesses can use window decals to display their business’s hours of operation. This is a great way to remind potential customers when you’re open for business. In addition, larger companies with call centers may use them to display live customer service hours.
Enhancing Curb Appeal
Window decals can help to enhance the curb appeal of your business. Curb appeal is essential for companies that rely on foot traffic, such as retail stores. Window clings, specifically, are great for holiday window scenes because with their static cling abilities, they are easily switched out, and a full-sized perforated decal is excellent for large law office windows because window perf decals offer the ability to see-through from the inside while blocking the view of passers-by from the outside.
There are endless possibilities for what you can do with window graphics. They are a versatile, affordable, and effective marketing tool that can help promote your business. So if you’re looking for a way to get your brand out there, consider using window decals!
What Types of Custom Vinyl Decals are Available?
There are a variety of custom vinyl window graphics available in today’s market. Some are different from others and provide their own set of benefits.
Vinyl Decals
Vinyl decals are a thick, durable vinyl material printed with your custom design. They may be cut to shape (die-cut) and then applied to glass with an adhesive backing. You can also get static cling decals! Vinyl decals are more permanent than static clings but can still be removed when necessary.
Custom Window Clings
Static clings are made of a thin, flexible vinyl material that adheres to glass without adhesive. As a result, they can be removed and reapplied multiple times without losing their stickiness or shape. Static clings are best suited for temporary window graphics, such as seasonal promotions or special events.
Window Stickers
Window stickers are made of thicker vinyl material and have an adhesive backing. They are semi-permanent and can be removed but may leave some residue behind. Window stickers are best suited for indoor use or short-term outdoor use.
The one thing to keep in mind about adhesive vinyl stickers is that they are not reusable. They are fantastic for displaying custom graphics on smooth surfaces, but they cannot be reapplied once removed.
Vinyl Window Lettering
Vinyl window lettering is made of individual letters or numbers cut from a vinyl sheet. They can be applied to glass surfaces without adhesive and are removable without damaging the surface. Vinyl lettering is best suited for temporary window graphics, such as special offers or store hours.
Suppose you are in the market for individual lettering to display business information such as business hours or contact information. In that case, this is the product for you.
Perforated Vinyl Window Decals
Perforated vinyl is a unique product that consists of two layers: a front layer of printed vinyl and a back layer of perforated vinyl. The perforated vinyl has small holes that allow light and visibility to come through from the other side. This type of decal is best suited for windows where one-way visibility is desired. For example, perforated window decals are the best way to turn a smooth, clear glass door into a one-way viewing area while still allowing visibility from the inside out. This makes a perforated window decal the best option for businesses like lawyers’ offices, doctors’ offices, tattoo shops, etc.
Opaque Window Decals
Opaque window decals are a solid vinyl material, will stick to a glass surface or any smooth non-porous surface, and are printed with UV-resistant inks. They are suitable for indoor and outdoor use.
This type of decal is great for so many different uses! For example, you can turn any small-sized digital proof into car window decals, bumper stickers of a company logo, a favorite sports team, or even your own artwork. Vinyl lettering is another widespread use for opaque decals.
Opaque decals also offer more privacy than any other type of decal as there is no see-through visibility. They cannot be seen through from the other side and are best used for privacy or blocking out light. While perforated decals on glass doors and windows provide a one-way view, a full-sized vinyl window sign placed on the inside glass will have a similar effect to blinds or blackout curtains.
Clear Window Decals
One option for clear window decals is made of clear vinyl material printed with UV-resistant inks. However, suppose you are trying to avoid adhesive vinyl for car decals, repositionable decals, or inside glass. In that case, you may be more interested in what static cling decals offer.
The most significant difference between clear vinyl decals and clear vinyl window clings is that a static cling decal does not have an adhesive backing. Instead, clear window decals are made of a thin, flexible vinyl material that adheres to any glass surface using adhesive. On the other hand, Static clings can be removed and reapplied multiple times without losing their stickiness or shape or damaging the surface.
Reflective Window Decals
Reflective window decals are made of a material with a reflective surface. They are best suited for outdoor use, as they can help to increase visibility at night. Reflective window decals are often used for oil change stickers and furnace maintenance reminders.
Die-Cut Decals
Die-cut decals are cut into a specific shape or design and can be made in custom sizes. They can include your company name, logo, graphic, or message. Die-cut decals are often seen with intricate designs or lettering.
Frosted Glass Decals
Frosted glass decals are made of a frosted vinyl material that gives the appearance of etched glass. They are perfect for office doors or windows where privacy is desired but natural light is still welcome. Frosted glass decals can also be used for interior decor such as bathroom signs or shower doors.
Window stickers and decals are a simple but effective way to market your business. By using window decals, you can turn any window into a marketing tool that will help to promote in-store sales or display company information such as your company’s name and your message. There are various decal types to choose from, so you can find the perfect one for your needs.
How to Choose the Right Style and Design of Decal
When choosing a window decal, there are a few things you’ll need to consider, such as the size, color, and design of the decal.
Size
Window decals come in a variety of sizes. First, you’ll need to choose an appropriate size for the window where you will apply the decal. If you’re not sure what size to choose, it’s always best to err on the side of caution and go with a larger size.
Color
Window decals are available in a wide range of colors. You’ll need to choose a visible color that will contrast with the window where you will apply the decal.
Design
There are a variety of designs and styles of window decals to choose from. But, first, you’ll need to select an appropriate design for your business. If you’re not sure what design to choose, it’s always best to err on the side of caution and go with a simple design.
The Benefits of Using Window Decals to Market Your Business
There are several benefits to using window decals to market your business. Window decals are:
Cost-Effective
Window decals are a cost-effective way to promote your business. They are much less expensive than other forms of advertising, such as television or radio ads.
Eye-Catching
Window decals are eye-catching and can help to attract attention to your business.
Customizable
You can customize window decals to include your company name, logo, or message. This makes them a great way to promote your brand.
Durable
Window decals are durable and long-lasting. They can withstand the elements and will not fade or peel over time.
Easy to Install
Window decals are easy to install. You can do it yourself in just a few minutes.
Easy to Remove
Window decals are also easy to remove. If you ever need to change the design or message of your window decal, you can do so without damaging the window.
How to Install Window Decals
Installing window decals is a simple process. Just follow these steps:
- Clean the window surface with a glass cleaner and a lint-free cloth. Be sure to remove all dirt, dust, and grime.
- Measure the window to determine the size of the decal.
- Cut the decal to the desired size using a utility knife or scissors.
- Peel the backing off of the decal.
- Apply the decal to the window, starting at one corner and working your way to the other.
- Use a squeegee to remove any air bubbles and smooth out the decal.
- Allow the decal to dry for 24 hours before washing the window or exposing it to moisture.
Tips for Taking Care of Your Window Decals
Window decals are a great way to promote your business. But they do require some care and maintenance to keep them looking their best. Here are a few tips for taking care of your window decals:
- Avoid exposing the decal to excessive heat or cold.
- Do not wash the window for 24 hours after installing the decal.
- When cleaning the window, use a mild soap and avoid scrubbing the decal.
- Do not expose the decal to direct sunlight for long periods.
- Store the decal in a cool, dry place when not in use.
How to Create Your Own Custom Window Decal
It is possible to create DIY vinyl window decals using your own design. Still, it’s essential to consider a few things. When creating your own decal, you’ll need to:
- Choose the correct type of vinyl – Two types of vinyl can be used for window decals; opaque and calendared. Opaque vinyl is best for designs that are not too intricate, as it will not allow light to pass through. Calendared vinyl is best for more complex designs, as it is thinner and more flexible.
- Use a graphic design program to create your design – If you’re not familiar with graphic design programs, several online tutorials can help you get started.
- Print your design onto the vinyl – You’ll need to use a particular type of printer designed for printing on vinyl.
- Cut out your design – Use a utility knife or scissors to cut out your design.
- Apply the decal to the window – Follow the steps above for applying the decal to the window.
Suppose you are not skilled in graphic design or don’t have access to a vinyl printer. In that case, you can always order custom window decals from a graphic design company. Professional graphic designers can create a custom design for you for indoor and outdoor use and then print and install the decal. But if you’re feeling creative, making your own window decals is a great way to get precisely the design you want.
Why Should You Invest in Custom Window Decals?
Window decals are a great way to promote your business. They are customizable, durable, and easy to install. Plus, you can remove them without damaging the window decals.
Custom window decals are an affordable way to get your business name and logo or a promotional sale in front of potential customers. They are also a great way to advertise special sales and promotions. And because they are so easy to install on a smooth surface, you can change your window decal design on a building or car window as often as you like.
Call Fusion Marketing
At Fusion Marketing, we offer everything from clear decals for vehicle windows to wide format printing of outdoor signs, banners, and more! We can print and install your window decal, or you can DIY it with our easy-to-follow instructions.
Contact us today to learn more about our custom window decal services.
